Welcoming royalty in Monaco

07 okt 2015

Five hundred participants, 41 nationalities, 71 boat builders, 58 luxury lifestyle companies, 33 yacht designers, 12 associations, 27 refit yards, 167 suppliers, 121 superyachts, 33,000 visitors… And one Holland House!

The opening of the Monaco Yacht Show was officially carried out by Prince Albert II and he also took the time to visit our brand-new Holland House, which opened its doors on the same day. This new location and set-up allowed HISWA Holland Yachting Group members the chance to stand out as a unique collective in and around the Holland House, where ‘Think Yachts, Think Holland’ was the collective message.

For visitors to the fair, the Holland House gave a clear reference to the value of connecting with the Dutch yachting sector. A range of fun activities were organised to optimise quality and boost the number of visitors, all of which drew attention to the colour orange.

Video impression of our participation Monaco Yacht Show 2015.